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Welcome to SM Planning LLC
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I am Sam the Life Insurance Agent, my mission is to help YOU understand how to build a Financial Foundation with 4 easy steps
1. Budgeting
2. Savings & Debt Repayment strategies
3. How to build & maintain a Good Credit score
4. Risk management through Life & Disability insurance
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SM Planning LLC helps to educate our clients on the importance of financial planning.
We work with people from all walks of life, helping them create a plan that is specific to their goals. Because financial planning is not a one size fits all, our individual plans are specifically created around the individual needs.
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Our Services
Creating a Tailored Budget
To help you maximize your spending power
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Proper Saving and Debt Strategies
To help you strategically plan out your goals
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Credit Coaching
To teach you how to build & maintain your credit
Retirement Planning and Education Planning
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Life Insurance/ Disability Insurance
"My Generation Will Help Close The Wealth Gap"
SM Planning LLC

Meet Sam
A Financial Coach that makes planning simple
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Shakira Moran is a Director of Operations and HR Manager with over 17 years of experience leading high-performing teams, refining systems, and developing people to reach their full potential. A graduate of Fordham University and John Jay College of Criminal Justice, she brings a rare mix of organizational strategy, human empathy, and financial insight to every project she leads. As Founder of Sam the Agent, LLC, she has helped families and entrepreneurs build financial security through life insurance and wealth education, teaching practical ways to turn income into independence. Shakira’s workshops—delivered in schools, churches, and community spaces—have empowered hundreds to redefine what financial freedom looks like. Guided by faith, family, and fairness, she believes money is more than math—it’s mindset, discipline, and peace.
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Author, of Amazon bestseller "The 4-Step Guide to Building your Financial Foundation" Sam is on a mission to help educate and empower those within her community on the importance of financial planning.
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The Journey Towards Financial Wholeness
Begins with a
conversation
Let’s Have a Conversation

1 hr
25 US dollars
45 min

1 hr
150.00
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